Who I Am

Built in Buffalo. Built for Your Business.

Nickel City Web Design is a Buffalo, New York-based studio built around one person, one direct line of communication, and websites built to actually work for the businesses that use them.

Our Story

Hi, I'm Mark

I've been building things on the web since before most people had heard of it. Back in the mid-1990s, I was teaching myself raw HTML in Notepad. Then I started teaching coworkers at the company I worked for how to build their own basic pages. From there I picked up more HTML and started using tools like Dreamweaver.

By the early 2000s I was doing it as a side project alongside my regular job. A blog here, a site for a friend, a project for family. I liked it because I liked figuring out how things worked, and that never really changed. What started as a side project turned into building sites for other people, and in 2016 that became Nickel City Web Design.

I work with businesses across Western New York and beyond, helping them look credible online, reach more of the right customers, and use modern tools smartly, without overcomplicating things.

Mark, founder of Nickel City Web Design
How I Work

What You Can Expect From Me

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I Listen First

I ask what you actually need before I decide how to build it. Want to edit the site yourself without touching code? I'll build on a CMS and make the tools make sense. Know PHP and want the freedom to dig in later? I'll build it that way instead.

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Results-Focused

Beautiful design is great. Design that grows your business is better. I aim for both, and I measure success by what the site actually does for you.

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Built Right

No cut corners. Solid code, clean builds, and work that holds up over time. I build things the way I'd want my own site built.

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Proudly From Buffalo

I've lived here most of my life, with four years abroad in between. I missed this city the whole time I was away, and I came back because I believe in this community.

30 yrs
Hands-On Web Experience
Building on the web since the mid-1990s
2016
Nickel City Web Design Founded
A decade of running the business full-circle
WNY
Proudly Based in Buffalo
Serving clients locally and nationwide
What Clients Say
"Mark's communication throughout the process was great. He brought up options I hadn't even considered for my site."

Tess Moran, Tess Moran Photography Studio & Ellicottville Glamping

What I Offer

More Than Just Websites

Over the years I've expanded well beyond web development. Here's the full picture.

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Build a Website

Custom WordPress sites, ready-made themes, theme setup service, and e-commerce.

See Web Services β†’
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Improve Your Site

Website audits, cleanup, monthly maintenance, and local SEO starter packages.

See Improvement Services β†’
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Social Media & AI

Social media setup and content calendars. Voiceflow chatbots and AI consulting.

See More Services β†’

Built in Buffalo. Built for Your Business.

Nickel City Web Design is a Buffalo, New York-based digital studio specializing in websites, social media, and AI-powered tools for businesses of all sizes.

We’ve been building websites since the early 2000s β€” long before page builders, social media, and AI were even part of the conversation. That longevity gives us something that’s hard to teach: perspective. We’ve seen what works, what doesn’t, and how to build for the long run.

What makes us different isn’t just our experience β€” it’s how we work. We’re a small team, which means you get direct access to the people actually doing the work. No account managers, no handoffs, no confusion. Just clear communication and results you can see.

We work with businesses across Western New York and beyond, helping them look credible online, reach more of the right customers, and use modern tools smartly β€” without overcomplicating things.

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We're Approachable

No tech jargon. No attitude. We explain what we're doing and why, every step of the way.

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We Focus on Results

Beautiful design is great. Design that grows your business is better. We aim for both.

πŸ› οΈ

We Build It Right

We don't cut corners. Solid code, clean builds, and work that holds up over time.

🦬

Proud to Be From Buffalo

We love this city. That local pride shows up in how we treat every client, big or small.

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20+
Years of Web Experience

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3
Core Service Disciplines

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100%
Inquiry-Based β€” No Pressure

Ready to Get Started?

We’d love to hear about your project. Reach out and let’s have a real conversation about what we can build together.

Work With Me

Ready to Get Started?

I'd love to hear about your project. Reach out and let's have a real conversation about what I can build for you.